The Psychology of Soda Bans
/Will Mayor Bloomberg's ban on large soda cups work? The New Yorker's James Surowiecki gives us some compelling reasons to believe that it will, but there is also a case to be made that it could backfire.
Read MoreAdjunct Associate Professor of Behavioral Science | University of Chicago Booth School of Business
Social psychology etc.
Will Mayor Bloomberg's ban on large soda cups work? The New Yorker's James Surowiecki gives us some compelling reasons to believe that it will, but there is also a case to be made that it could backfire.
Read More